The Affordable Art Fair is the first Asian art fair of such a type that will take place in Singapore. The main objective of such exposition is to show that the objects sold are affordable for many people. The director of the Singaporean AAF Camilla Hewitson makes a remark "We are busting the myth that the art collecting is a privilege of the rich people exclusively. It is the source of the success of our exhibition" Indeed, all the exhibits displayed on the Singaporean AAF have fixed price restrictions: from 100$ up to 10 thousand, besides 75% of all the exhibits have price inferior to 7.5 thousand. Such an approach allows to draw wide layers of the society to the art collecting and convert this elite and fascinating hobby into an affordable one. At that the art fair doesn’t forget about the quality of the works of art put up for sale.
More than 60 galleries from all over the world (Asia, Australia, Europe)came to take part in AAF in Singapore. The works of art by the young and the renowned authors were put up for sale, they will send in painting, graphic art, sculpture etc. The one that visit the exhibition in a quality of a viewer more than a buyer will have something amuse with. A variety of workshops (the ones for children as well), lectures and presentations dedicated to the art will be carried out in the frames of Singaporean AAF. Furthermore, the discussion on the topic "Why the art is bought: for pleasure or for investments?" will be held with the participation of the representatives of the Sotheby’s Institute.
Similar fairs AFF are organized worldwide. The idea of an “affordable art” was carried out for the first time in London in 1999. Today the similar fairs are being held annually in the eight world art centers, New York, Amsterdam, Brussels and Sidney among them.
Time: November, 19-21 of 2010. Place: Marina South, F1 Pit Building, Singapore.
information source : http://www.milliart.com/en/
Немає коментарів:
Дописати коментар